S10 E2 – The Rise of Parasocial Relationship

Let’s talk about Parasocial Relationships; this is the one-sided relationship between a media figure and a fan.

Let’s discuss how even ‘micro-influencers’ can be the object of parasocial relationships and how social media has fuelled the intensity of those connections. Are they all bad though? Let’s look at the benefits of parasocial interactions for both the public figure and the fan.

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